Safety first
Everything we do is focused on making sure you have the most enjoyable product experience possible, and that begins with safety. Our four-step, science based process ensures your safety when using our products.
Step 1: Doubt from the Start: Just like you, we start with a heavy dose of skepticism.
The number one question we ask ourselves is – if this ingredient is safe to use?
Before any ingredient Goes into our Shampoos and conditioners, we gather all the relevant safety and toxicity information on the ingredient.
If we have any doubts about an ingredients’ potential to cause you harm then we won’t use it. Period. No questions asked.
Step 2: Do Ingredient Due Diligence – Set a SAFE RANGE:
After we look at the safety data on the ingredient, the
next big question we ask is what is the safe range for
the ingredient? The Safe Range defines how much of
this ingredient is actually safe to use for you
throughout your life.
We work to determine a Safe Range for each
and every ingredient based on a similar
process many regulatory agencies and
scientific groups use to ensure safety.
This includes groups like the European
Union Commision, the World Heath
Organization and the National
Academy of Sciences.
Step 3: Determine the Entire Product Formula:
While an ingredient might be safe by itself, we also
evaluate the safety of our products when we have a
mixture of ingredients to confirm their use is not
going to cause any unexpected skin or eye irritation.
If we can’t conclude the product formula is
safe, it won’t make it to your shower. We
will either reformulate or we won’t launch
the product.
It takes a village to ensure your safety, and
that’s why we have more than 500 scientists
and professionals who go above and
beyond to make sure our products meet all
safety and regulatory requirements around
the world.
Step 4: Track and monitor relentlessly. Once our new Herbal Essences shampoo or conditioner is out in the market (and in your shower!), we continually monitor your comments about our products in the market. You deserve the best – and that means we can never take our eye off of your safety. It’s our commitment to you!
Safety Video
We will never stop innovating to maintain the highest standards in our ingredients and products. Here's the latest
regarding the ingredients and industry safety standards.
THE
NO LIST
For more information on the ingredients we
never add to our Herbal Essences bio:renew
products, please click here.
READ MORE
Everything we do is focused on making sure you have the most enjoyable product experience possible, and that begins with safety. Our four-step, science based process ensures your safety when using our products.
Step 1: Doubt from the Start: Just like you, we start with a heavy dose of skepticism. The number one question we ask ourselves is – if this ingredient is safe to use?
Before any ingredient Goes into our Shampoos and conditioners, we
gather all the relevant safety and toxicity information on the ingredient.
If we have any doubts about an ingredients’ potential to cause you harm
then we won’t use it. Period. No questions asked.
Step 2: Do Ingredient Due Diligence – Set a SAFE RANGE:
After we look at the safety data on the ingredient, the
next big question we ask is what is the safe range for
the ingredient? The Safe Range defines how much of
this ingredient is actually safe to use for you
throughout your life.
We work to determine a Safe Range for each
and every ingredient based on a similar
process many regulatory agencies and
scientific groups use to ensure safety.
This includes groups like the European
Union Commision, the World Heath
Organization and the National
Academy of Sciences.
Step 3: Determine the Entire Product Formula:
While an ingredient might be safe by itself, we also
evaluate the safety of our products when we have a
mixture of ingredients to confirm their use is not
going to cause any unexpected skin or eye irritation.
If we can’t conclude the product formula is
safe, it won’t make it to your shower. We
will either reformulate or we won’t launch
the product.
It takes a village to ensure your safety, and
that’s why we have more than 500 scientists
and professionals who go above and
beyond to make sure our products meet all
safety and regulatory requirements around
the world.
Step 4: Track and monitor relentlessly. Once our new Herbal Essences shampoo or conditioner is out in the market (and in your shower!), we continually monitor your comments about our products in the market. You deserve the best – and that means we can never take our eye off of your safety. It’s our commitment to you!
Safety Video
We will never stop innovating to maintain the highest standards in our ingredients and products. Here's the latest
regarding the ingredients and industry safety standards.
THE
NO LIST
For more information on the ingredients we
never add to our Herbal Essences bio:renew
products, please click here.
READ MORE