The Herbal Essences Sustainability Program is Making Strides for Our Planet

The Herbal Essences Sustainability Program makes mindful decisions to reduce our impact on Earth’s landfills and water supplies. Why?

So we can make Mother Nature PROUD. This is just the first step, and we’re excited to continue our progress. For you. For the planet. For our products.

Little by little, a little becomes a lot.

- African Proverb

Renewable Energy

In 2016, as a part of the Herbal Essences Sustainability Program, we began purchasing certified renewable electricity credits—which come from windmills—for our Iowa City plant.

That means we’re adding MORE renewable energy to the electricity grid and LESS conventional fuels like coal, nuclear gas, and natural gas.

Green-e’s® program certifies that the Renewable Energy Certificates we purchase meet strict environmental and consumer protection standards established by the non-profit Center for Resource Solutions. Since 2010, our Herbal Essences manufacturing sites around the world have reduced our total absolute energy by about 9% and total absolute gas emissions by more than 15%. We’re doing more so we can lessen our impact on the environment.

Reduce Manufacturing Waste

Our Herbal Essences Sustainability Program is working hard to eliminate waste at our manufacturing sites. How?

Our Iowa City Beauty Care facility is certified Zero Manufacturing Waste to Landfill. Let’s break that down: This means through composting, recycling, and energy recovery programs, our products and waste are diverted from landfills.

Water Reduction

The Herbal Essences Sustainability Program is making a concerted effort to protect our world’s most precious resource.

From 2010 to 2016, our Herbal Essences sites around the world have reduced total absolute water consumption by over 20%—and that’s only the beginning.

Beach Plastic Bottles For A Cleaner World

Upwards of 8 million tons of plastic enter our oceans every year. That’s the rough equivalent of a truckload of plastic entering the ocean every minute.

Herbal Essences believes in the positive power of nature through real botanicals, real people, and real impact on the planet. That’s why the brand is partnering with TerraCycle® to create a recyclable bottle that’s made up of 25% beach plastic collected from organizations around the world.